Changing the Nature of Parent Engagement

                I was talking to a colleague of mine whose child attends a private school.  We were talking about how her child’s teacher has already been in contact with parents about the new school year.  My colleague also talked about how her child had received assignments in preparation for the new school year. 

                When I asked my colleague how she received this information, she stated, the teacher contacted her via Skype and e-mailed a link to a web page specifically for her child on the schools website.  This made me think about why we are not doing this for parents/caregivers of students in public schools?

As we approached the start of the new school year, I thought about how many public schools will likely struggle again with parent engagement.  I also thought about how many public schools will likely take the same approach to parent engagement and then wonder why they continue to have poor results.

It is time to for public schools to bring parent engagement into the technological age.  There are a number of free tools (many of which are on most phones and computers) that could be used to reach out to parents and increase parent engagement.  Schools no longer need to only think of parent engagement as parents coming into the school building, schools need to consider parents engagment in a virtual context.

Schools can purchase Go to Meeting and send links to parent/caregivers to have virtual conferences, or utilize free software such as Face Time, Skype and other virtual meeting programs.  Teachers can create webinars that inform parents on how their child is doing in their classes.  Teachers can also create a class list serve with parent e-mails to update them on the progress or areas of improvement, discuss a behavioral concern or give praise for an act of kindness to a fellow peer or overcoming an obstacle.  Teachers can also send work assignments to students who are sick and miss school by sending the work via an attachment or webinar.  Finally, teachers can also have “chat” conferences.

These are a few suggestions of how public schools can increase parent engagement.  With a solid plan and utilization to some of the tools previously mentioned, public schools may find themselves with greater access to parents through virtual means then by antiquated methods of trying to get parents into the building.